John Madden was one of the biggest names in the football world, but aside from that, he has also managed to penetrate other areas. Apart from having a successful career as a football coach, Madden was also an analyst and color commentator. He appeared on big TV networks, such as NBC, CBS, ABC, and Fox. A bulk of his wealth, however, came from the video game franchise that was named after him. As reported by Celebrity Net Worth, Madden supposedly signed a contract that allowed Electronic Arts to use his name and likeness in perpetuity, and he was paid the hefty sum of $150 million for the deal.
In addition, Madden had also endorsed big companies, such as McDonald’s Miller Lite, Ramada Inn, Canon, Exxon, and Verizon Wireless, just to name a few. At the time of his death, he was reportedly worth $200 million.