The Biggest Box Office Bombs Of 2023 So Far

“Big George Foreman: The Miraculous Story of the Once and Future Heavyweight Champion of the World” chronicles the rise, fall, and rise again of the boxing legend and entrepreneur George Foreman. Produced at a $32 million budget, the most expensive project of production studio Affirm Films (the Christian media subsidiary of Sony Pictures), “Big George Foreman” was projected to earn $5 million in its opening weekend, only to scrape in a disappointing $3 million from 3,054 theaters.

While the high budget isn’t entirely unreasonable, given that George Foreman is a household name in the U.S., the film’s failure could be attributed to inadequate marketing and a lack of clear focus on its target audiences. “Big George Foreman” was split on its marketing, attempting to appeal to both Christian audiences and sports genre fans. The film didn’t win over either group, with the former considering the film too “mainstream” and the latter finding it too heavy-handedly faith-oriented.

Faith-based films are generally produced on modest budgets, which is a significant component of their profitability. In comparison to other faith-based films released in 2023, Lionsgate’s “Jesus Revolution” grossed $52 million on a budget of $15 million, while the indie biblical “His Only Son,” produced with a $250,000 budget, raked in an impressive $12 million. With a total global gross of just $5.2 million so far, the film shows no signs of recovering its $35 million budget, proving “Big George Foreman” to be a big loss-making venture.

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